Accomplished leader with extensive technical Sales, Business Development and Account Management experience.
Excels at planning and executing Account-Based Sales strategies for SaaS and Consultative Solution Sales models. Experienced in Full Lifecycle of Sales management - including sourcing, closing, on-boarding and retaining marketing, media and retail technology programs.
As a member of Aerva’s Senior Management, helped grow Aerva from a scrappy bootstrapped cloud-based SaaS visual communications platform into a dynamic, multi-vertical powerhouse.
For 5 years, led all phases of the GoToMarket strategy, direct sales, channel sales, account management and customer success following our acquisition by Watchfire Signs in 2015.